Selling mobility? What does the category “mobility” actually mean in channel? From fixed wireless to backup, IoT and management and actual devices, there is no shortage of solutions to sell.
The infiltration of mobile devices in the workplace isn’t new news; although it may be hard to believe, mobile devices entered the workforce just a little more than a decade ago. More recently, the influx of BYOD, the ever-growing number of remote workers, and the mind-blowing pace at which technology is advancing have kept IT departments on their toes and CIOs awake at night trying to manage it all. As such, it should come as no surprise that with this increase comes growing strain and an increasing number of obstacles facing a CIO; they and their staff need to continuously shift their priorities and strategies to accommodate the current challenges that are plaguing their organization and adapting to the constant changes.
Understanding the Alphabet
Before diving into network soup and getting a better grasp on how the various solutions work together, it is imperative to understand them individually.
According to IDG Research , The SD-WAN market is expected to reach $8B by 2021. SD-WAN sales and implementations are growing. The report indicates that adoption rates increased from 35% to 54% over the past two years, with 90% of their respondents saying they are actively researching, piloting or about to upgrade to SD-WAN. And the reason for growth is to solve for a few business challenges, mainly: optimizing networks to support cloud technologies, simplifying network management and improving application performance which all, in turn, help deliver on a better customer experience.
No matter what type of business your company conducts, even if it is technology-based, your business can benefit from an outside set of eyes. The technology and data surrounding cybersecurity are constantly changing and evolving. This means that while you may have some of the most brilliant tech minds around grinding out your code, their focus is not necessarily security -- and the result is vulnerability.
It’s interesting to note that device loss accounts for 41% of breaches, compared with 25% that derived from hacking and malware, according to Trend Micro. Overall, there has been a 300% increase in mobile device OS vulnerabilities since 2011, and businesses are realizing the increasingly critical need to protect company—and customer data. As networking environments have evolved, IT departments have adapted to growing security threats in mobile devices. Cabir, the first virus that infected smartphones, reared its ugly head in 2004, and by the time iPhones and other smartphones emerged, a whole new generation of security woes had been born.
Although unified communications (UC) systems and contact center solutions have previously been thought of as separate entities, cloud technology has increasingly facilitated collaboration between the two. The Cloud removed the restrictions of on-prem hardware which enables the contact center solution's remarkable versatility and fluidity - both crucial strengths required to provide the increasingly personalized and convenient services demanded by customers in the digital age.
As you continue to evolve your portfolio to keep up with the evolution of technology, learning how to bundle next-gen technologies, such as network and Unified Communication (UC), can help you make a more organic transition to selling digital transformation solutions, which can be easier to manage and scale as you grow your business.
Fiber has exploded in a big way over the past year. All the major telecom and cable companies have been making massive capital investments in an effort to replace their current network assets, which are becoming increasingly outdated and are costly to maintain.