Optimizing Your LinkedIn Profile for Business Networking
We’ve entered an age when your professional social media presence is just as, if not more important than your physical presence. The reason? You can reach a wider breadth of people on social media, and it can help you create those in-person, physical connections that can spur sales opportunities or meetings that lead to profitable partnerships. Your LinkedIn profile has become a visual business card for your professional image, which is why it’s important that you optimize it. Let’s walk you through a few basic steps to optimize your profile.